Aggregate Demand & Supply - Complete Interactive Lesson
Part 1: The AD–AS Model & the Aggregate Demand Curve
📉 Aggregate Demand & Aggregate Supply
Part 1 of 7 — The AD–AS Model & the Aggregate Demand Curve
Topics in This Part
| Section |
|---|
| What the AD–AS Model Measures |
| The Aggregate Demand Curve |
| Why AD Slopes Downward (the three effects) |
| Components of AD |
🔑 Key Concept: The AD–AS model is the master diagram of macroeconomics. It puts the price level (not the price of one good) on the vertical axis and real GDP (total output) on the horizontal axis, and uses two curves — aggregate demand and aggregate supply — to explain recessions, inflation, and the effects of every policy you'll study.
A New Pair of Axes
In microeconomics, a demand curve plots the price of one good against the quantity of that good. The AD–AS model zooms all the way out to the whole economy:
| Axis | Micro (one market) | Macro (AD–AS) |
|---|---|---|
| Vertical | Price of the good () | Price level (overall, e.g. the GDP deflator or CPI) |
| Horizontal | Quantity of the good () | Real GDP () — total output |
Aggregate demand (AD) shows the total quantity of real GDP that households, firms, government, and foreigners want to buy at each price level.
Why Aggregate Demand Slopes Downward
A lower price level raises the total quantity of real GDP demanded for three reasons. Memorize these — they are tested directly.
| Effect | Plain-English mechanism |
|---|---|
| Wealth (real-balances) effect | A lower price level makes the money/savings you hold worth more, so you feel richer and buy more. |
| Interest-rate effect | A lower price level means people need less cash for transactions, so they lend the surplus → interest rates fall → investment & big purchases rise. |
| Net-export (exchange-rate) effect | A lower U.S. price level makes U.S. goods cheaper relative to foreign goods, so exports rise and imports fall → net exports rise. |
💡 All three describe a movement along a fixed AD curve caused by a change in the price level — not a shift of the curve.
Concept Check 🎯
What's Inside Aggregate Demand?
Aggregate demand is the spending side of GDP. It is built from the same four components as the expenditure approach to GDP:
| Symbol | Component | Examples |
|---|---|---|
Sort the Spending 🔽
Match each item to the AD component it belongs to.
A Quick Look at Net Exports
Net exports is one piece of AD worth computing directly:
If a country exports $700 billion of goods and imports $900 billion, then , i.e. -$200 billion — a , which subtracts from aggregate demand.
Compute Net Exports 🧮
Use (in billions). Enter signed numbers.
1) Exports , Imports . Exports , Imports . Exports , Imports .
Part 1 Recap
- The AD–AS model plots the price level vs. real GDP for the whole economy.
- AD slopes downward because of the wealth, interest-rate, and net-export effects.
- AD is the sum ; changing any component at a given price level shifts AD.
Next up: what makes the AD curve shift left or right — the heart of macro policy. 📈
Part 2: Shifts in Aggregate Demand
📉 Aggregate Demand & Aggregate Supply
Part 2 of 7 — Shifts in Aggregate Demand
🔑 The Big Distinction: A change in the price level moves you along a fixed AD curve. A change in anything else that affects spending shifts the whole curve. Mixing these up is the #1 AD–AS error on the AP exam.
What Shifts Aggregate Demand?
Anything that raises spending at a given price level shifts AD right (); anything that lowers it shifts AD left ().
| Component | Shifts AD right when… | Shifts AD left when… |
|---|---|---|
Part 3: Short-Run & Long-Run Aggregate Supply
📉 Aggregate Demand & Aggregate Supply
Part 3 of 7 — Short-Run & Long-Run Aggregate Supply
🔑 The Core Insight: In the short run, some input prices (especially nominal wages) are "sticky" and can't adjust quickly, so output responds to the price level → SRAS slopes upward. In the long run, all prices and wages adjust, so output settles at potential GDP regardless of the price level → LRAS is vertical.
Short-Run Aggregate Supply (SRAS)
SRAS slopes upward. A higher price level, with input costs (like wages) temporarily fixed, makes production more profitable, so firms expand output.
The reason output can respond at all is sticky prices/wages: contracts, menu costs, and slow expectations mean costs lag behind the price level in the short run.
💡 Think of it from a firm's view: if the price of what you sell rises but the wage you pay hasn't changed yet, your profit margin widens, so you hire and produce more.
What shifts SRAS?
| SRAS shifts right (↓ costs / ↑ supply) | SRAS shifts left (↑ costs / ↓ supply) |
|---|---|
| Input/resource prices fall (e.g. cheaper oil) | Input prices rise (oil shock) |
| Productivity rises | Productivity falls |
| Lower business taxes/regulation | Higher business taxes; supply disruptions |
Part 4: Equilibrium & Output Gaps
📉 Aggregate Demand & Aggregate Supply
Part 4 of 7 — Equilibrium & Output Gaps
🔑 Where it all meets: The economy's short-run equilibrium is where AD crosses SRAS — that point gives the equilibrium price level and equilibrium real GDP. Comparing that GDP to potential output (, the LRAS line) tells you whether the economy is in a boom, a recession, or right on target.
Short-Run Macroeconomic Equilibrium
Short-run equilibrium occurs where AD = SRAS. At that intersection:
- The equilibrium price level () is read off the vertical axis.
Part 5: The Spending Multiplier & AD Shifts
📉 Aggregate Demand & Aggregate Supply
Part 5 of 7 — The Spending Multiplier & AD Shifts
🔑 Why a small push moves AD a lot: When one person spends, that becomes another person's income, which they partly spend again, and so on. This chain means an initial change in spending shifts AD by a multiple of itself — the spending (expenditure) multiplier.
MPC, MPS, and the Multiplier
Out of each extra dollar of income, households spend a fraction and save the rest:
- MPC = marginal propensity to consume = fraction of extra income spent.
- MPS = marginal propensity to save = fraction saved.
The spending multiplier is:
Part 6: Shocks, Self-Correction & Policy
📉 Aggregate Demand & Aggregate Supply
Part 6 of 7 — Shocks, Self-Correction & Policy
🔑 Putting the model to work: Every recession, boom, and inflation episode is a story about AD or AS shifting. This part traces those shifts, shows how the economy self-corrects in the long run, and previews how policy can close gaps faster.
Demand-Side Shocks
Start from long-run equilibrium, then shift AD:
| Shock | AD moves | Short-run result | Gap |
|---|---|---|---|
| Spending boom (confidence ↑) | Right | Price level ↑, real GDP ↑ | Inflationary () |
Part 7: Mixed Practice & Mastery Check
📉 Aggregate Demand & Aggregate Supply
Part 7 of 7 — Mixed Practice & Mastery Check
You can now (1) explain why AD slopes down and what shifts it, (2) distinguish SRAS from LRAS, (3) find equilibrium and identify output gaps, (4) apply the multiplier, and (5) diagnose demand vs. supply shocks. Let's put it together. 🧩
Quick Reference
| Concept | Key fact |
|---|---|
| AD slopes down | Wealth, interest-rate, net-export effects |
| AD shifters | Change in , , , or at a fixed price level |